Knowing as much as you can about your customers, such as what products they have purchased, past service calls, and their financial history, is critical to delivering the right product at the right price and meeting customer service expectations. The problem is that customer data is locked into separate systems, scattered throughout the enterprise and isolated in hundreds of databases and files. As a result, companies lack a single, all-inclusive view of their customers. The...

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Posted by TomR at 10:50 AM | Permalink

Businesses spend an enormous amount of effort and money to understand and track critical business operations, such as manufacturing, inventory, and logistics, but they have little insight into software development. While the software industry uses terms like “engineer” and “architecture,” the development process and the work of coders end up being something of a mystery to companies. Will a project arrive on time? Is it defect-free and secure? Are the coders focusing on and delivering...

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Posted by TomR at 11:28 AM | Permalink